Many innovations fail because consumers irrationally overvalue the old while companies irrationally overvalue the new.
Nir Eyal
Author of books on technology, psychology and business whose writings appear in the Harvard Business Review, The Atlantic, TechCrunch, and Psychology Today.
Creativity & Ideas
Innovation & Adaptation
Product Design
There is no such thing as a new idea. It is impossible. We simply take a lot of old ideas and put them into a sort of mental kaleidoscope. We give them a turn and they make new and curious combinations. We keep on turning and making new combinations indefinitely, but they are the same old pieces of colored glass that have been in use through all the ages.
Mark Twain
Entrepreneur, publisher, lecturer, and the father of American literature and the greatest humorist the United States has produced.
Creativity & Ideas
Never mistake legibility for communication. Just because something is legible doesn’t mean it communicates. More importantly, it doesn’t mean it communicates the right thing.
David Carson
An American graphic designer and surfer, best known for his innovative magazine design (Ray Gun), and use of experimental typography.
Communication
Design Principles
Legibility
Typography
It is better to be good than to be original.
Ludwig Mies van der Rohe
Architect and the last director of the Bauhaus, a seminal school in modern architecture.