Loading...A brilliant solution to the wrong problem can be worse than no solution at all: solve the correct problem.
An American researcher, professor, and author (The Design of Everyday Things). As Apple’s User Experience Architect (90's), he became the first person to have UX in his job title.
Your objective should always be to eliminate instructions entirely by making everything self-explanatory, or as close to it as possible. When instructions are absolutely necessary, cut them back to the bare minimum.
A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.
An American software designer and programmer. Widely recognized as the “Father of Visual Basic".
An American software designer and programmer. Widely recognized as the “Father of Visual Basic".