Infinite scrolling should never be employed for interfaces in which users need to get to the end of the list quickly, or need to return to a particular list item after navigating elsewhere.
Alan Cooper
An American software designer and programmer. Widely recognized as the “Father of Visual Basic".
Wanna know more? Follow the source!
The text above was taken and slightly edited from the following sources.
There is no one “right” way to design websites. It’s a complicated process and the real answer to most of the questions that people ask me is: IT DEPENDS!
Steve Krug
A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.
UX Design
Web Design
The impression, and not just the first one, is largely formed at the entry point, physical or attentional, to a system or environment. People do judge books by their covers and Internet sites by their first pages.
William Lidwell
The Director of Design at Stuff Creators Design in Houston and author of the best-selling design book, Universal Principles of Design.
Design Principles
UX Design
When you’re designing Web pages, it’s probably a good idea to assume that everything is visual noise until proven otherwise.
Steve Krug
A usability consultant (Apple, Netscape, AOL, Lexus) and a highly sought-after speaker on usability design.
Noise & Distraction
UX Design
Web Design
People do judge books by their covers, Internet sites by their first pages, and buildings by their lobbies.
William Lidwell
The Director of Design at Stuff Creators Design in Houston and author of the best-selling design book, Universal Principles of Design.